Esther Woodcock

Esther Woodcock

Esther has been in Marketing field for 15 years

105 Articles Written
How Much Money Can a Brand Ambassador Earn?

How Much Money Can a Brand Ambassador Earn?

Becoming a brand ambassador is a big job for people who really love a company or product. Brand ambassadors are the...

The 13 Best Recruitment Agencies in South Africa

The 13 Best Recruitment Agencies in South Africa

Are you looking for a job in South Africa? With the Covid-19 pandemic leaving many South Africans out of work, it's...

The 5 Promotional Strategies of the Promotional Mix

The 5 Promotional Strategies of the Promotional Mix

Advertising is a form of mass communication that is used to promote ideas, goods, and services by an identified sponsor....

5 Types of Promotion: A Comprehensive Guide

5 Types of Promotion: A Comprehensive Guide

Promotion is an essential part of any successful business strategy. There are five main types of promotion that can be...

What Do Event Marketing Managers Do?

What Do Event Marketing Managers Do?

Event marketing managers are responsible for overseeing the development and execution of events that promote a company,...

The Benefits of In-Store Promotion: How to Make the Most of It

The Benefits of In-Store Promotion: How to Make the Most of It

In-store promotion is an effective marketing tactic that can help businesses increase revenue, build brand awareness, and ...

Is it Profitable to Start a Digital Marketing Agency?

Is it Profitable to Start a Digital Marketing Agency?

Starting a digital marketing agency is a great way to make money and increase profits, especially when it comes to...

Where to Find Free Job Advertising Opportunities

Where to Find Free Job Advertising Opportunities

Are you looking for ways to advertise your job openings without breaking the bank? There are plenty of free job...

How Much Can You Earn as a Digital Marketing Agency?

How Much Can You Earn as a Digital Marketing Agency?

The average marketing agency can expect to make a net profit margin of between 6 and 10 percent, with digital agencies...

What the Digital Marketing Landscape in South Africa Looks Like Now and in the Future

What the Digital Marketing Landscape in South Africa Looks Like Now and in the Future

Digital marketing in South Africa has seen a remarkable growth of 35%, surpassing the global growth rate of 10%. This is...

How to Get a Job in Promotion Marketing: A Guide for Beginners

How to Get a Job in Promotion Marketing: A Guide for Beginners

Are you looking to break into the world of promotion marketing? If so, you’ve come to the right place. This guide will...

How much should i charge as a marketing agency?

How much should i charge as a marketing agency?

Licensing fees are the second type of technology fees and are related to the marketing technology your company uses. The...

How to Achieve Profitability as an Agency

How to Achieve Profitability as an Agency

Do you want to be a successful marketing agency? It takes more than just writing a good copy, having a unique location,...

The Top 20 Digital Marketing Agencies in South Africa

The Top 20 Digital Marketing Agencies in South Africa

Digital marketing has become an integral part of the contemporary business ecosystem. South Africa is a huge market that...

How Retail Promotions Can Help Increase Your Sales

How Retail Promotions Can Help Increase Your Sales

A sales promotion is a marketing tactic used by retailers to drive sales. It involves offering buyers an offer that...

Why Do Digital Marketing Agencies Fail?

Why Do Digital Marketing Agencies Fail?

The success of South African marketing companies is dependent on many factors, and unfortunately, failure is a common...

The Benefits of Becoming a Brand Ambassador in South Africa

The Benefits of Becoming a Brand Ambassador in South Africa

Are you looking to become a brand ambassador in South Africa? This is an exciting opportunity to represent a fashion...

How Much Can You Earn as a Clothing Brand Ambassador?

How Much Can You Earn as a Clothing Brand Ambassador?

Are you curious about how much money you can make as a brand ambassador for a clothing brand? The answer is that it...

What Makes South Africa Unique?

What Makes South Africa Unique?

South Africa is a country of incredible beauty and diversity, with a unique and fascinating history. From its stunning...

What is Brand Activation and How Can It Help Your Business?

What is Brand Activation and How Can It Help Your Business?

Brand activation is a one-off, in-person event, experience, or interaction that helps to create an emotional connection...

What is a Promotions Company and How to Start One

What is a Promotions Company and How to Start One

A promotions company is an entity responsible for marketing and advertising a company or companies. It covers a wide...

The Three Purposes of Promotion in Marketing

The Three Purposes of Promotion in Marketing

Promotion is an essential element of the marketing mix, and it is used to inform the target audience of the relative...

Exploring South Africa: 10 Reasons to Visit the Mother of Africa

Exploring South Africa: 10 Reasons to Visit the Mother of Africa

Cape Town, the Mother of South Africa, is one of the most beautiful cities in the world. With its amazing natural...

15 In-Store Promotion Tactics to Increase Your Sales

15 In-Store Promotion Tactics to Increase Your Sales

In-store promotion is a marketing strategy that aims to attract people to the store and buy specific items that are part...

Who is the Nike Ambassador in South Africa?

Who is the Nike Ambassador in South Africa?

Itumeleng Khune, the goalkeeper of Kaizer Chiefs, is a Nike brand ambassador and recently got his hands on a new pair of...

Real Promotions

Real Promotions

Real PromotionsNavigating the world of brand promotions can be tricky. If you've heard about Real Promotions,...

What are the Most Lucrative Jobs in South Africa?

What are the Most Lucrative Jobs in South Africa?

The digital age has made IT specialists highly sought after in recent years. Software developers are in demand in many...

How Much Does It Cost to Hire a Brand Ambassador?

How Much Does It Cost to Hire a Brand Ambassador?

Are you looking to hire a brand ambassador for your business? Brand ambassadors are an effective way to promote your...

How to Start a Successful Digital Marketing Agency in South Africa

How to Start a Successful Digital Marketing Agency in South Africa

Digital marketing is an ever-evolving field, and it's no surprise that more and more people are looking to start their...

In-Store Promotion: Strategies, Examples and Benefits

In-Store Promotion: Strategies, Examples and Benefits

In-store promotion is a marketing strategy used by both retail and service companies to drive traffic to the store and...

15 Brands Looking for Brand Ambassadors in South Africa

15 Brands Looking for Brand Ambassadors in South Africa

Influencer markets are a great way for brands to manage their influencer marketing programs. However, most markets only...

Why Digital Marketing Agencies Struggle to Succeed

Why Digital Marketing Agencies Struggle to Succeed

Digital marketing agencies, including promotions agencies in Johannesburg, are becoming increasingly popular as...

How to Find a Job in South Africa: A Comprehensive Guide

Are you looking for a job in South Africa? It can be a daunting task, especially if you are a foreigner. But don't worry, ...

Understanding South Africa's Diplomatic Missions and Celebrations

Understanding South Africa's Diplomatic Missions and Celebrations

South Africa is a country with a rich heritage, diversity, and history. To celebrate this, the Department of Sports, Arts ...

The Highest Paying Jobs in South Africa: A Comprehensive Guide

The Highest Paying Jobs in South Africa: A Comprehensive Guide

Are you looking for a career change or just starting out in the job market? Knowing the highest-paying jobs in South...

The Benefits of In-Store Promotions for Retailers

The Benefits of In-Store Promotions for Retailers

In-store promotion is a powerful marketing strategy that can help retailers attract customers to their physical stores...

15 Examples of Successful Sales Promotions to Boost Your Business

15 Examples of Successful Sales Promotions to Boost Your Business

Sales promotions are a great way to attract new customers and increase sales. From flash sales to loyalty programs, there ...

What is Pride Promotions Company All About?

What is Pride Promotions Company All About?

Pride Promotions is a company that specializes in direct and in-person sales through event-based marketing and retail...

Where to Find the Most Job Opportunities in South Africa

Where to Find the Most Job Opportunities in South Africa

Are you looking for job opportunities in South Africa? Johannesburg is the city with the most job offers, followed by...

How Much Can You Earn as a Marketing Agency Owner?

How Much Can You Earn as a Marketing Agency Owner?

Are you considering starting your own marketing agency in Cape Town? If so, you may be wondering how much you can expect...

What are the best strategies for creating effective and successful tiktok ads campaigns?

What are the best strategies for creating effective and successful tiktok ads campaigns?

Be brief when using the TikTok platform. While you can create an ad that's up to 60 seconds long, the most impactful one...

The Benefits of In-Store Promotions for Your Business

The Benefits of In-Store Promotions for Your Business

In-store promotions are a great way for manufacturers, merchants, and buyers to establish direct contact with customers....

What Types of Agencies Specialize in Promotions?

What Types of Agencies Specialize in Promotions?

Promotions, Experiential Marketing and Shopper Marketing are three types of agencies that specialize in helping...

The Best Job Opportunities in South Africa: A Comprehensive Guide

The Best Job Opportunities in South Africa: A Comprehensive Guide

The South African economy is slowly but surely starting to recover from the effects of COVID-19, and jobseekers in the...

What Are the Costs of Recruitment Agencies in South Africa?

What Are the Costs of Recruitment Agencies in South Africa?

Recruitment agencies are a valuable resource for employers looking to fill job gaps quickly and efficiently. The cost of...

The 10 Biggest Advertising Markets in the World

The 10 Biggest Advertising Markets in the World

Advertising is a powerful tool for businesses to reach their target audiences and promote their products and services....

How Many Recruitment Agencies Are There in South Africa?

How Many Recruitment Agencies Are There in South Africa?

Interdot is an agile BBBEE Tier 1 human capital management company that specializes in contemporary, efficient and...

How to Become a Brand Ambassador: A Comprehensive Guide

How to Become a Brand Ambassador: A Comprehensive Guide

Are you looking to become a brand ambassador? It's an exciting job that can be both fun and lucrative. But how do you get ...

How Much Can You Earn as a Brand Ambassador?

How Much Can You Earn as a Brand Ambassador?

Are you looking for a way to make money while promoting a product or service you love? Becoming a brand ambassador may be ...

How to Become a Successful Brand Ambassador and Get Paid

How to Become a Successful Brand Ambassador and Get Paid

Becoming a brand ambassador is a great way to get paid for promoting a product or service. It's a big job, and requires a ...

Is Marketing a Good Career in South Africa?

Is Marketing a Good Career in South Africa?

Marketing is a great career opportunity for those who want to find a profession that offers many benefits and...

How Much Do Companies Spend on Advertising Annually?

How Much Do Companies Spend on Advertising Annually?

Advertising is an important part of any company's marketing strategy. It helps to create brand awareness and reach...

Advertising agency in south africa?

Advertising agency in south africa?

The idea that Power of 9 was born in Cape Town in 2004 is also the year that Facebook revitalizes social media,...

The Benefits of SEO for Your Business

The Benefits of SEO for Your Business

Search engine optimization (SEO) is a powerful tool for businesses of all sizes. It can help you reach more customers,...

How do i measure the success of my tiktok ads campaigns over time?

How do i measure the success of my tiktok ads campaigns over time?

If your brand is new to TikTok, statistics can take some guesswork out of your TikTok marketing strategy. Go to your...

What is Promotion Business Organization?

What is Promotion Business Organization?

Promotion is an essential part of any business organization. It is a way to spread the word about a company's brand,...

Is it Better to Work for a Marketing Agency or In-House?

Is it Better to Work for a Marketing Agency or In-House?

When it comes to marketing, there are two main options: working in-house or with an external agency. Each has its own...

15 Strategies to Promote Your Business and Increase Sales

15 Strategies to Promote Your Business and Increase Sales

In business, promotion is any communication that tries to influence people to buy products or services. Companies promote ...

The Benefits of Promotion for Companies

The Benefits of Promotion for Companies

Promotion is an essential tool for companies to ensure that customers are aware of their products and services,...

How to Start a Profitable Digital Marketing Agency in South Africa

How to Start a Profitable Digital Marketing Agency in South Africa

Are you looking to start a digital marketing agency in South Africa? With the right knowledge and skills, you can create...

What are the best strategies for creating successful tiktok ads campaigns?

What are the best strategies for creating successful tiktok ads campaigns?

Be brief when using the TikTok platform. While you can create an ad that's up to 60 seconds long, the most impactful one...

Top 20 Digital Marketing Agencies in South Africa

Top 20 Digital Marketing Agencies in South Africa

Working in a long-term partnership, IMS offered digital services to support customers of a public relations company....

The Advertising Industry: A Global Overview

The Advertising Industry: A Global Overview

The advertising industry is a major economic force, with global revenues estimated to have grown by 24.3 percent in 2020. ...

How to Become a Brand Ambassador in South Africa

How to Become a Brand Ambassador in South Africa

Becoming a brand ambassador in South Africa is an exciting opportunity to represent a company and its products or...

Korean Superstar IU Joins Gucci as Global Brand Ambassador

Korean Superstar IU Joins Gucci as Global Brand Ambassador

Korean superstar IU has been named as the new global ambassador for Gucci, joining the ranks of other renowned artists...

5 Promotional Tools to Reach Your Target Audience

5 Promotional Tools to Reach Your Target Audience

Marketing is a complex process that requires a combination of four elements to be successful. Promotion is one of these...

The Highest Paying Jobs in South Africa

The Highest Paying Jobs in South Africa

The average salary in South Africa is around 277,464 ZAR per year, and if your annual salary is equal to or greater than...

What are the Most Iconic Things South Africa is Known For?

What are the Most Iconic Things South Africa is Known For?

South Africa is a country with a rich and diverse culture, history, and natural beauty. From its iconic Table Mountain to ...

The Best Promotional Products Companies of 2020

The Best Promotional Products Companies of 2020

The pandemic has had a devastating effect on the world, with the United States and Europe still struggling to contain the ...

The Benefits of Promotions and Advertising for Businesses

The Benefits of Promotions and Advertising for Businesses

Promotions and advertising are essential components of a successful business. They help differentiate a company from its...

The Ultimate Guide to Different Types of Promotions

The Ultimate Guide to Different Types of Promotions

Promotions are an essential part of any successful marketing strategy. Whether you're looking to increase sales, build...

How to Make Money as a Marketing Agency

How to Make Money as a Marketing Agency

Do you want to know how to make money as a marketing agency? The average marketing agency can make a net profit margin...

What is an Event Marketing Job?

What is an Event Marketing Job?

If you're passionate about creating events that captivate the senses and engage attendees, then you could be a great fit...

How Many Advertising Agencies Are There in South Africa?

How Many Advertising Agencies Are There in South Africa?

Are you curious to know how many advertising agencies are there in South Africa? Well, the answer is 35. These include...

What is the Biggest Advertising Market in the World?

The United States is the leading global market in terms of advertising spending. The country has invested an estimated...

Marketing agency in south africa?

Marketing agency in south africa?

Working in a long-term partnership, IMS offered digital services to support customers of a public relations company....

What is the Biggest Advertising Market in the World?

What is the Biggest Advertising Market in the World?

The United States is the biggest advertising market in the world, having invested an estimated 285 billion US dollars in...

Do Marketing Agencies Really Work?

Do Marketing Agencies Really Work?

Do you ever hear this question if you work for a marketing agency? It's no surprise, as the advertising industry has...

What are the different ad formats available on tiktok ads?

What are the different ad formats available on tiktok ads?

TikTok has different ad formats that encourage participation. The platform offers different formats of TikTok ads, such...

How Digital Marketing Agencies Generate Revenue

How Digital Marketing Agencies Generate Revenue

Digital marketing agencies are a valuable asset for businesses, as they provide extensive knowledge of the latest trends, ...

What are the best practices for creating effective and successful creative content for my tiktok ads campaigns?

What are the best practices for creating effective and successful creative content for my tiktok ads campaigns?

Be brief when using the TikTok platform. While you can create an ad that's up to 60 seconds long, the most impactful one...

What are the Examples of Digital Activation?

What are the Examples of Digital Activation?

Digital activation is a powerful tool for businesses to reach their target audience and increase brand awareness. It...

The Benefits of In-Store Marketing for Retailers and CPGs

The Benefits of In-Store Marketing for Retailers and CPGs

In-store marketing is a powerful tool for retailers and CPGs to promote their products and services to customers. It...

What Are the Responsibilities of an In-Store Promoter?

What Are the Responsibilities of an In-Store Promoter?

Sales promoters are trained professionals who specialize in raising product awareness and creating public interest. They...

Marketing and Promotion Jobs: What You Need to Know

Marketing and Promotion Jobs: What You Need to Know

Are you looking for a job in marketing and promotion? If so, you're in luck! There are many different types of jobs...

What is a Brand Ambassador and What Do They Do?

What is a Brand Ambassador and What Do They Do?

A brand ambassador is someone who is hired by an organization to positively represent the brand and help market it to new ...

Is a Marketing Agency Worth It? - A Comprehensive Guide

Is a Marketing Agency Worth It? - A Comprehensive Guide

Are you considering hiring a marketing agency to help you manage your business? It's a great idea, as it can free up time ...

How Brand Ambassadors Can Help Small Businesses Grow

How Brand Ambassadors Can Help Small Businesses Grow

Small businesses can benefit greatly from having brand ambassadors on their side. Brand ambassadors are people who...

Is starting a marketing agency worth it?

Is starting a marketing agency worth it?

Creating an agency makes it possible to achieve bigger projects, higher profits and better clients. It means being able...

4 Promotion Strategies: A Comprehensive Guide

4 Promotion Strategies: A Comprehensive Guide

The 4 P's of marketing are place, price, product and promotion. By carefully integrating all of these marketing...

What is a Sales Promotion Job and How to Succeed in It?

What is a Sales Promotion Job and How to Succeed in It?

Sales promotion is a type of marketing strategy that focuses on increasing the demand for a particular product or...

How Many Ad Agencies Are Operating in the US?

How Many Ad Agencies Are Operating in the US?

Advertising is a major industry in the United States, with many agencies providing services to businesses and...

7 Benefits of Promotion: How to Reach More People and Create Brand Memorability

7 Benefits of Promotion: How to Reach More People and Create Brand Memorability

Promotion is an essential part of any business strategy, as it helps entrepreneurs reach more people with the same...

What is Johannesburg, South Africa Known For?

What is Johannesburg, South Africa Known For?

Johannesburg, the financial capital of South Africa, is home to the Johannesburg Stock Exchange (JSE), one of the top 20...

Are Marketing Jobs in High Demand in South Africa?

Are Marketing Jobs in High Demand in South Africa?

The digital marketing industry is booming in Africa, and South Africa is no exception. With the ever-increasing use of...

How Many Advertising Jobs Are There in the US?

How Many Advertising Jobs Are There in the US?

Are you considering a career in advertising? If so, you may be wondering how many advertising jobs are available in the...

How Much Does It Cost to Start a Promotion Company?

How Much Does It Cost to Start a Promotion Company?

Starting a promotion company requires significant brand and marketing knowledge, as well as a solid understanding of...

What Does a Marketing Agency Do and How to Choose the Right One?

What Does a Marketing Agency Do and How to Choose the Right One?

A marketing agency is an external company that partners with a client to identify and implement strategic marketing...

How Many Advertising Agencies Are in South Africa?

How Many Advertising Agencies Are in South Africa?

Are you curious to know how many advertising agencies are in South Africa? There are a number of companies that offer...

The Benefits of In-Store Promotion for Your Business

The Benefits of In-Store Promotion for Your Business

In-store promotions are an essential part of any successful marketing plan. They help to distinguish your brand from the...